Filter by Category

Catena Seeks Affiliate Consolidation
31

Mar

Catena Seeks Affiliate Consolidation

Newly-listed online gaming affiliate marketing agency Catena Media has endured a rough start to its life as a public entity after it was forced to respond to claims in the Swedish press that it advertised its wares via illegal porn sites. The Malta-based Catena Media listed on the Nasdaq First North Premier exchange in Stockholm in February this year and raised a total of SEK240m (€25.5m). But in March the company was forced to issue a press release responding to allegations in Swedish daily newspaper Dagens Industri that it advertised via pornographic websites.
Seeking Social Betfection
31

Mar

Seeking Social Betfection

To add the the recent outcrop of ideas centred around adapting social media formats to sport betting – and hoping to create a community of like-minded gamblers into the process – is Betfect.
Pitch ICE Studio Review
04

Mar

Pitch ICE Studio Review

This year’s Pitch ICE showcased some of the most exciting new ideas within the online gaming space and once again proved that innovation is bubbling up within the industry as social gaming, sports-betting and payments providers went head-to-head to impress the event attendees.
Assessing the Risk of Crowdfunding
01

Feb

Assessing the Risk of Crowdfunding

Just how risky is crowdfunding for investors backing start-ups? The stated wisdom has it that crowdfunded start-ups will suffer more failures than businesses which receive seed funding from angels and other more established investment sources.
Gamevy Gets it Pitch Perfect
11

Jan

Gamevy Gets it Pitch Perfect

Gamevy is a company that proves that the exposure of start-up competitions – in this company’s case Pitch ICE in 2015 – really can benefit innovative enterprises that are aimed at introducing new concepts to the online gambling industry. In the first of a two-part profile, marketing director Helen Walton describes how the team behind Gamevy came to the industry blind, and how their exposure to the Totally Gaming ICE show helped not only introduce them to potential clients but also saw them change their strategy altogether in terms of the potential clients. “We learnt a lot as we were giving our presentation,” says Walton. “We honed the pitch in the process of giving it because you learn what’s appealing for people, what people are nervous about, what they criticise or attack or challenge, and that helps you refine your pitch. That’s incredibly powerful. Pitch ICE got us our first two sales and out first big tranche of investment. It changed our strategy; it clarified out route to market.”

Page 34 of 37 pages ‹ First  < 32 33 34 35 36 >  Last ›

GamCrowd small ad advert

Help us build GamCrowd

Please let your network know that you have become a member of GamCrowd by using our social media sharing buttons here